Performance Driven Digital Marketing

Bleu by Rod Beattie had a strong hold in the wholesale space but was having a hard time with e-commerce sales. With strong lifestyle creatives and targeting we able to help generate a 6.7x ROAS. This campaign would also serve to help the brand acquire new customers unfamiliar with the line but still shopping for items in the category. Given the premium pricing of the swimwear, ads with pricing included were run using Dynamic Product Ads to avoid click waste from sticker shock.

The Team at Dash of Class Platinum Entertainment, a full service dj company servicing the NorthEast and Florida, were attending a lot of bridal shows but were looking for a way to stay in contact with these potential bride and grooms, as some were not getting married for several years. It was clear they needed to rethink the way they communicated with potential clients with so many competitors in the market. Our team worked with some key members of their team and developed an e-mail work flow so they can stay in contact with these potential customers on a regular basis. We developed unique content calendar and flow to help provide value to their end consumer without the need of a sales pitch.